Motion comics have often been used as part of transmedia campaigns. Titles such as Dexter, Mad Max, and even videogames such as Command and Conquer, have all utilised motion comics as part of their promotional material. As viewers wait for the next series of Gotham to air (February 29th), viewers can get a preview of things to come with a series of short motion comics. The first episode ‘Penguin gets a chilly welcome’ can be viewed on the IGN website.
From the IGN website:
While Gotham is taking a midseason break, that doesn’t mean there aren’t new stories to tell before the show returns on February 29th. FOX, Warner Bros. TV and DC Entertainment have partnered for an original tale, told as a five-part motion comic, called Gotham Stories, which bridges the first and second halves of the season.
Spyglass Comics 